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Report from Sales on Latex Academy

Sarah Garvey, Clemson grad and one of the newest additions to the sales team in Atlanta, recently attended HP’s Latex Academy. Check out what she had to say about the experience.

Sarah’s Report

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HP’s Latex Academy gives printers and resellers the opportunity to learn more about the latest HP latex technology. The session I attended was HP’s 3.5 Latex Academy for Resellers, focusing on the Latex 300/500 Series printers.

The presentation was an opportunity to learn about new innovations incorporated into HP’s Generation 3 Latex printers. Gen 3 includes HP anti-scratch 831 Latex Inks, HP Latex Optimizer, HP 831 Latex Printheads, as well as high efficiency convectional curing, media profiling, and web features. The release of the 500 series introduces a robust media management system, dual optimizer printheads, a condensation collector, and a wiper roller that removes contamination from media rolls.

Scratch resistance, instant drying capabilities, a wide array of applications, and easy maintenance of the Latex Gen 3 printers are only a few of the many reasons that marketing/printing service providers are investing in this technology.

For more information on the HP Latex 300 and 500 Series printers, or to attend a future Latex Academy, talk to your Athens Sales Representative today!